red - dark red eternity roses - small white heart box

What are Eternity® Roses?
Each rose is carefully cultivated until it reaches a full bloom. Once the roses are at their peak, they are picked and their color is removed using a non-toxic bleach. From there, each rose is treated with a formula made from non-toxic and non-allergenic wax, as well as natural oils. This formula is similar to silica and effectively dehydrates the roses to help preserve them. Once the dehydration process is complete, the roses soak in dye to give them the bright and vibrant colors you’ve come to expect from our gorgeous Eternity® Roses.

 

Do Eternity® Roses really last a year?
Everyone loves receiving a bouquet of roses from a friend, a family member, or a loved one. However, store-bought roses typically only last a week before they begin to wilt and have to be thrown away. Utilizing the process described above, our Eternity® Roses will last a year or more with proper care, allowing you to enjoy their beauty month after month.